01 /

Good Waters

SERVICES

Brand Identity, Website Design

SUMMARY

Two California-based interior designers join together to bring a new vision to commercial and residential spaces.

CREDITS

Photography: Dani Lacey

WORDMARK

When brainstorming with the co-founders on what this brand could look like, they offered the name Good Waters which is a combination of both of their last names. I was instantly inspired by the words as they relate to their business goals. Good meaning to be desired and approved of and Waters having a symbolic meaning of fluidity and transformation.

BRAND IDENTITY

Sometimes luxury interior design can feel a bit unwelcoming. Something that resonated with me was their ability to instantly feel at home in spaces that feel luxurious, curated, and bold. This became our vision for the brand.

WEBSITE

As apart of the brand launch, we wanted to have a website for new potential clients. We worked together on curating a portfolio of previous work for the type of clients they would like to attract as their business grows.

The week after they officially launched, Good Waters had 8 new clients ready to start projects.

Related Work

VIEW

Connecting people to the arts through shows and workshops.